How to Get Your Attendees Selling Tickets for You
You have your venue booked, a stunning menu planned and you’re posting about your event every day but just not reaching your ticket sales goal? How can you extend your reach and sell more tickets?
With tons of events happening every day, your potential attendees can be spoilt for choice and the competition between events can be tough. In fact, 34% of ticket inventory goes unsold due to lack of awareness about events. So, how can you ensure you get those bums on seats and hit your sales targets?
With 65% of ticket buyers stating that social media influences their choice of event and purchasing decision, we recently launched an additional feature (currently in Beta) that enables you to offer incentives to turn your existing attendees into ticket sellers.
The results so far have been very encouraging, with one of our events selling 22% of their 12,000 ticketed events through our referral system, and we’ll soon be rolling it out for everyone. In the meantime, if you’d like to try the feature, we are offering early access – just drop us an email.
How it works
Once you’ve published your event your attendees will see an ‘invite your friends’ button added on to the ticketing section on your event registration page.
Once clicked, the ticket buyer has the option to enter their email address to attain their own unique link to share with their friends.
Offer great incentives
Every sales person needs an incentive to sell and your attendees are no different. If you want them to promote your event and start selling tickets for you then you have to provide some motivation. These can be financial incentives such as money back or discount off your next event, or why not give them the opportunity to meet one of your speakers, or receive a backstage pass?
Whatever you decide, make it something that is valuable for your attendees and affordable for you.
Let your attendees do the ticket selling for you!
With their own unique referral link, your attendees can sharing your event with their friends and colleagues! Once a they refer someone one, you’ll see their sales in your event admin area. Just click the ‘Referrals’ button at the top menu of your event.
If you would like early access to this free feature, get in touch and we’ll add it to your account. As always, we’d love to hear your feedback!